Wyclef Jean [click to read] and his Yéle Haiti organization have teamed up with the Timberland Company to raise global awareness on Haiti, as well as to promote environmental progress.
Founded in 2005 by the 36-year-old producer/rapper, Yéle Haiti has taken part in servicing the small Caribbean island with food distribution aid, emergency relief, and donating funds for schools across the country.
Excited about the collaboration, Wyclef stated, “It is not common to find an agreement between an individual and a corporation with so many altruistic synergies. I am truly humbled and excited to begin our journey together.” Continuing, Jean explained, “Timberland is not only a brand I have worn as long as I can remember, but now I feel I have gained a friend in Jeff [Swartz, Timberland’s President and CEO] and the respect of what is beyond a brand. I have the utmost respect for what he and his company stand for not only in its legacies but in its future. I am looking forward to making change together.”
AD LOADING...
Specializing in boots and outerwear clothing, Timberland has created a 16-boot footwear collection specifically for Wyclef Jean’s cause, with $2 for each sold pair given to the Yéle Haiti organization. Also, “Tree” t-shirts designed by art students from Haiti will be sold in Timberland stores nationwide, with $1 from each sold shirt given back to support art programs and reforestation. The shoes are expected to be released next month.
Swartz, who’s seen the positive impact Wyclef Jean has brought to his homeland, explained, “The work he’s doing in Haiti is a reminder that we all have the power to inspire change – and that joining forces may lead to even greater accomplishments. Between his fans and our customers, you can expect to see big things from this collaboration.
