Murs Talks Zune Podcasts, Presidency Campaign
Joking that it was a "camp pain" more than a campaign, Murs said, "A lot of loyal fans come out to support my stance as Hip Hop President. Collaborating with companies like Zune has helped me reach a lot more people a lot faster."
The rapper spoke about Zune, as one of Microsoft's spokesmen for the mobile music device. "Zune created custom Murs for President devices that where loaded with exclusive Murs content. These where great promotional items that really helped tastemakers and fans buy into the concept of the album."
The emcee elaborated, "The Internet is such a huge part of our lives today, and I am a strong believer in it. Zune has created a world within its devices where fans can instantly check out my music or videos. It keeps them updated on what I've been doing and gives them something else to look forward to when I'm working on music or something."
Through Zune Marketplace, Murs has also created Breakdowns where he discusses his albums track-by-track in his own words. "Guestlist" also allows the Felt and Living Legends member to share his favorite playlists of other artists with fans.
Murs For President is in stores now.