Jay-Z & Rocawear Busted For Fake Fur

After an investigation that found raccoon dog fur being used in coats for rapper/mogul Sean "Diddy" Combs' Sean John label, new tests were carried out by the Humane Society of the United States and have found that coats in jackets from Jay-Z's Rocawear line are made from the fur of those same raccoon dogs, even though they're been marketed as fake or 'faux' fur.

"It is abhorrent that someone purchasing what they think is 'faux fur' is actually getting fur from a type of dog that may have been skinned alive," said CEO and president of the animal rights organization, Wayne Pacelle.

Recently a Rocawear spokesperson told Lifestyle Extra that as soon as Jay-Z was told about the use of dog fur, he had the jackets removed from his label, regardless the item was still a featured item on the Rocawear website.

That representative also said, "We were not aware that our product included raccoon dog materials. We have immediately instructed all manufacturers and licensees that no product can be produced using this fur. In addition we have removed those items from our website."