This week was eventful in terms of Hip Hop debuts as two young rappers made their entrance in the Top 10 of Billboard's Top 200 Albums charts. Representing two different collectives, Odd Future and A$AP Mob respectively, Earl Sweatshirt and A$AP Ferg broke through as solo artists this week with their releases. Sweatshirt's Doris had the strongest showing of all first week sales in Hip Hop as he landed at #5 for the week. A$AP Ferg's Trap Lord broke through in the #9 slot, just above Jay Z's still-charting Magna Carta Holy Grail.
But perhaps one of the more intriguing stories in the charts came from an album that has been out for 10 weeks. Kanye West's Yeezus found a resurgence on the same week he revealed the first public photograph of North West, his child with Kim Kardashian. The significant jump on the charts, from 61 to 49, also came on the week West was scheduled to perform at the MTV Video Music Awards. Kanye's resurgence on the charts has allowed Yeezus to reach 517,000 in sales to date.
Another impressive feat comes from an album that's been out for over 40 weeks. Macklemore & Ryan Lewis, who were prominent winners at this week's MTV Video Music Awards, found another milestone with The Heist. The album reached 1,000,000 units sold this week—their first platinum (or gold) album. Mack & Lewis released The Heist independently and have had three successful commercial hits, including "Thrift Shop," "Can't Hold Us" and the most recent, "Same Love."
Earl Sweatshirt's Doris Lands The Odd Future Emcee In The Top 5
Earl Sweatshirt's Doris helped the Odd Future emcee earn a Top 5 placement after first week sales were totaled. Doris has garnered critical acclaim, including a 4/5 rating on HipHopDX. The album, which features various artists including Vince Staples and Mac Miller, was released through Columbia Records. This is not the first Odd Future-affiliated release to hit the charts. Two recent examples of this came in 2012 as The OF Tape Vol. 2 compilation entered the Hip Hop & R&B charts at #1 with 40,000 copies sold. Fellow OF member Frank Ocean also placed on the charts the same year with his debut album, channel ORANGE, which sold 131,000. With Doris, Sweatshirt follows the chart success of longtime friend and collaborator Tyler, the Creator, who sold 89,000 copies of his latest album, this year's Wolf, in its first week.
A$AP Ferg's Trap Lord Captivates At #9
A$AP Ferg has arrived on the charts with Trap Lord. While his A$AP Mob colleague A$AP Rocky has had over 30 weeks on the charts with Long.Live.A$AP, Ferg has entered his first week of sales at #9. The album's single "Shabba" features Rocky but Trap Lord is all about Ferg and it shows that there is some room for yet another A$AP in the game. This bodes well for the crew in a month where they have announced an upcoming Mob project for October. The sales also follow a recent cypher, where Ferg aimed lines towards Kendrick Lamar, following his "Control" verse. "I'm the new 50 Cent," Ferg said in his rap. "I will fuckin' Ja Rule ya, boy / 'Sh-sh-sh-shabba Ranks,' before I hit you with the toola boy / Hit 'em wit the chopsticks, I will fuckin' Thai food ya boy / I don't sell rocks, nigga I smoke 'em / Fuck around on crack and that's no jokin' / The weed had me laced, I started West Coastin' / The shit was too potent, now I'm ready to poke somethin' / Rock, wanna know somethin? / Sherane got good brain / a couple Harlem niggas had that bitch up in a chicken wing / You Top Dawg?" Whether dissing, trapping or dancing, Trap Lord has allowed A$AP to chart.
Hip Hop Album Sales: The Week Ending 8/25/2013
#5. Earl Sweatshirt - Doris - 49,000 (49,000)
#6. Robin Thicke - Blurred Lines - 46,000 (337,000)
#9. A$AP Ferg - Trap Lord - 32,000 (32,000)
#10. Jay Z - Magna Carta Holy Grail - 30,000 (912,000)
#14. K. Michelle - Rebellious Soul - 23,000 (94,000)
#20. Macklemore & Ryan Lewis - The Heist - 19,000 (1,000,000)
#36. J. Cole - Born Sinner - 9,000 (579,000)
#44. Kendrick Lamar - good kid, m.A.A.d. city - 8,000 (1,000,000)
#49. Kanye West - Yeezus - 7,000 (517,000)
#56. Tech N9ne - Something Else - 7,000 (92,000)
#87. Eminem - Eminem Show - 4,000 (10,000,000)
* data comes from Nielsen Soundscan, rounded to nearest thousandth for units above 10,000, nearest hundredth for units below 10,000. Each week, HipHopDX presents top albums in Hip Hop/related, and five notables.
Will Big Sean's highly anticipated Hall of Fame reach a Top 10 placement? Stay tuned to HipHopDX.