Birdman Hopes To Release 16 Albums On Cash Money In 2012
Birdman explains that he wants to cross genre lines.
Birdman has high hopes for 2012. During an interview with XXLMag.com, the Cash Money Records CEO revealed that he’s looking to release 16 albums of different genres on YMCMB this year, including full-length LPs from Nicki Minaj, Bow Wow, Lil Twist and Limp Bizkit.
“I think bringing Fred and Limp Bizkit to the team gives us a different look,” he said. “We dominate rap, but we’re also trying to grow in different areas; Pop, rock, gospel, country.”
Baby emphasized his vision to expand Cash Money beyond Hip Hop boundaries. He recently revealed plans to for Limp Bizkit on the imprint, a move that puts them in rock territory.
“We’re a brand and we don’t want to be categorized as one type of brand,” he said. “I think we’re a machine and we activate and were active as a machine. I thought this Limp Bizkit move would be big for us as a brand and a machine.”