DX News Bits: Jay-Z & Alicia Keys, Pharrell’s New Website

    After initial plans to record a new song for the 2010 FIFA World Cup in South Africa, rapper Jay-Z and singer Alicia Keys have decided to scrap the idea.

    Citing lack of knowledge for what is considered “the world’s game,” Keys explained, “If we did a record about soccer it would be obvious we didn’t know much more about the sport than who David Beckham is.”

    Despite the canceled song, Alicia Keys is still scheduled to perform for the World Cup Kick-Off Celebration Concert, which occurs on June 10 at the Orlando Stadium in Johannesburg, South Africa. Other performers for the event include Shakira, the Black Eyed Peas, and John Legend.

    In other news, producer/rapper Pharrell Williams has created a new website that caters to teenagers in the digital age.

    Stating Kidult.com will be a “reliable news source that speaks directly to teenagers,” the site provides visitors with up-to-date news stories on technology, education, and politics, as well interviews with notable individuals who are making a positive impact on society.

    Along with the site, Williams will also be holding a Kidult Youth Leadership Conference on June 26 in New York City’s Sheraton Hotel & Towers. Guest speakers for the event include Mimi Valdes, editor-in-chief of Latina Magazine, and 20-year-old multimillionaire Hezekiah Griggs III, founder of HG3 Media. Visit here for more information on the conference.

    13 thoughts on “DX News Bits: Jay-Z & Alicia Keys, Pharrell’s New Website

    1. that kidult site sounds cool as hell, im gonna check dat out soon. Pharrell is the dopest producer ever. He makes heat rockets. and his lyrical content is fire, straight bananas

      1. I just peeped it and I’m glad it says BETA, ’cause that site design is low budget as fuck, damn. Looks like they just googled for some free templates.

        Why is Pharrell even doing this? I mean I know it’s a positive notion and everything, so I’m not hating on that. Just wondering why he decided to do this in particular.

      2. I just peeped it and I’m glad it says BETA, ’cause that site design is low budget as fuck, damn. Looks like they just googled for some free templates.

        Why is Pharrell even doing this? I mean I know it’s a positive notion and everything, so I’m not hating on that. Just wondering why he decided to do this in particular.

      3. Pharrell makes some nice beats, but dopest ever? And lyrical content is bananas??? Bananas as in B-A-N-A-N-A-S….Gwen Stefani bananas??

    2. Respect to Pharrell. He’s giving back to the youth. Keep stories like this coming. Very relevant.

    3. F*CK JAY AND ALICIA, K’NAAN DID THAT RECORD FOR THE FIFA 2010 WORLD CUP and it was near perfect…. Jay dont give a ish about soccer and south africa

      1. Which, as it says in the article, is why they didnt make the song, try reading before commenting.

    4. I love Alicia and all of her music, but she waz right 2 decline da offer to sing the World Cup antham. Seeing az football (soccer?) originatez from da UK, it’s only appropiate that a British emcee takez da mantle. Da list of emceez 2 chooze from iz endless; Kalahnekoff, Jehst, Sonny Jim, Verb-T, Ramson Badbonez, Kasahmere, M9, Joker Starr or C-Mone would all make a decent record.

    5. soccer is tight……..

      hey gayass Ricky Martin did a World Cup song & was a huge hit for him! It didn’t sound too bad & he didnt know shit about soccer but it catapulted his career! They might want to re-think about it… Plus I hear that Jay Z is an Arsenal fan (European League)

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