The White Rapper Show: Shamrock
Upset! Upset! Upset! Those were the first things that I was thinking when MC Serch announced that Sham was the lucky winner of VH-1s -- The (White) Rapper Show. I thought that the ATL natives song was going to be overshadowed by John Browns unique subject matter. Well I was proved wrong and the Down South MC has not only gained the respect of his peers on the show, but hes also $100,000 richer.
As Rock tells haters to fly away, hes overcame obscurity to become a spotlight attraction. The other emcees from G-Child to Sullee to Persia have all paved the way for this to occur. Now, with the chicken-fried MC lampin on a pile of gwap... he sits down with HHDX as he rehashes his favorite moments on the show, gives his real feelings about Serch and John Brown and gives us to exclusive as to what his next plans are.
HHDX: Congratulations on winning the whole show, Sham. How does it feel to be $100,000 richer?
SR: [Laughs] It feels great. Although, I havent received the money yet, I had to wait till the last show aired. After that, theres all this paperwork to fill out. I still have to fill out that tax work. So, what can I say? Its on its way.
HHDX: How did you even hear about the show?
SR: I heard about the show from seeing a casting ad that was in XXL Magazine. I also heard about it on the radio here in Atlanta. But, also, VH-1 reached out to me because they saw that I had been interviewed for a documentary about the underground rap scene. I had got an e-mail, had already seen the little casting advertisement and it was on from there. It was incredible to be in front of those guys. They flew us to New York and right away, to be in front of them Elliot Wilson, Ego Trip, XXL and the rest was a blessing. Regardless of the humor that they tried to do with the show, I knew that being on it wouldve been a good look.
HHDX: You guys are cut off from the world, but the popular thought at the time was that either Persia or Sullee were going to win. Have you talked to either since the win?
SR: Yeah, I talked to Persia and Sullee the other day. Misfit is coming down to Atlanta. Weve gotten in the studio together. I talked to John Brown the other day. So, yeah, I keep in touch with all of em.
HHDX: For most of the show, you were the calm on, easy to work with and all that. But around you, there was comedy and drama happening. What were your favorite moments on the show?
SR: There really wasnt one moment that stuck out to me. The whole process really was memorable. One of the reasons was that no two people in that house were alike. Everybodys perspective was cool; to learn from John Brown, Jus Rhyme and the others was really fun and cool.
HHDX: Seeing someone pull out a dildo and place it on a mans lips has got to be bizarre and funny at the same time, right?
SR: Im just watching everything as it happens. It was surreal. I knew that Ego Trip would have a lot of tricks up their sleeves with the editing. But as the show went along, the competition would bring the best and worst out of everyone. So, I continued to focus on what I had to do to make it.
HHDX: Speaking of John Brown, you guys had finally got into it as the competition got stiff (no pun intended). Was it just the frustration of how close to the end you guys were? Or was it really because you felt that John was being phony?
SR: The thing about that encounter was that that was the same day with the fiasco on the Hot 97. I wasnt as understanding of his whole marketing scheme as far as being the King of the Burbz and his Ghetto Revival company. But he then broke it down to me. He said that that is the character that he portrays within his crew. Hes nothing like that controversial dude in real life. Thats when I had asked him about the differences and how it appeared to come across to me. Once he broke it down to me, I somewhat understood. There wasnt any animosity. I think it all came out of him saying that [after the Hot 97 incident] it would be great for TV. So, I was thinking that he wanted to just do it for television. But that wasnt why he said it. It just rubbed me the wrong way. He was one of the few people who fought back while we were there at the station, while they were clowning us. In the end, we both came to respect one another as far as how far we got in the competition and respected each others focus.
HHDX: Either way, you all got closer as the show moved on. How deeply has MC Serch influenced you?
SR: Oh, man, thats the real jewel of the show. For me, obviously I won $100,000, but I got to chop it up with Serch, too. As time went on, he couldnt be terribly involved because there were all of us in the beginning. But as it kept getting fewer and fewer, we got to absorb his wisdom. So, getting down to the final two, I got to be a real sponge with everything he told me. Even the simple stuff, he broke down a lot of business stuff. He put light to a lot of smoke and mirrors in the industry. He told me to do what I do best. When rap stops being fun is when you stop being true to yourself and thats when youll have problems.
HHDX: With emcees like Bubba Sparxxs and other White rappers who havent touched Eminems status how do you think the public will react to a reality TV show cultivated rapper?
SR: [Laughs] Its kind of crazy. This is the first season, you know? There were shows like Making the Band that paved the way. You have that even with a show like American Idol. I hate to compare us to that, but you have to look at it like that just a little bit. It gives a chance to let people see how you came up. They really feel connected to you. Theyve seen where you come from. You definitely have seen my growth through the show. Im pretty much the same person in the end. But I think that the exposure is ridiculous and that itll help me with my career.
HHDX: Youre $100,000 richer, a face on television and youre $100,000 richer [laughs]. Whats next for you, Shamrock?
SR: You know, its a blessing to have that $100,000. But, as crazy as it sounds, after the government gets to it, itll be about $65,000. I have some debts to pay, I also will tithe 10% and put some money in the bank to let it accrue. So, Im not really going to be balling out of control. What this means is that I can do this music full-time and that I dont have to bite at the first thing that comes at me. If I can do something out of pocket, just to build a buzz, then Ill be able to do it. Juelz Santana paid for Mic Check out of his own pockets. His second album is where he became a star. I want to do be able to do things like that, in order to propel my career.