WC: West Coastin’ Straight to the Pros
So after many years of paying dues Dub Cee has now signed with the longest running label in Hip-Hop. Def Jam. He is set to release his next project Ghetto Heisman on October 22. About the title dub explains that, The title Ghetto Heisman is like the trophy that represents the highest achievement for an athlete whos moving on to the pros and I feel like thats what Im doing. WC is focused and is now in the prime of his career and he is definitely stepping up his game. About the new project WC says, Im happy man, I feel that Im movin into the Pros. Ive always had ghetto love but not radio and video love. I always had props but now Im trying to establish myself as a businessman in the game and this is the steppin stone. Im workin hard. I was just in New York at Club Speed just to show support to Scarface. Im just out there workin. We all know that the only way to accomplish anything solid in this game one has to have longevity. Sometimes music isnt enough. To that Dub says. I would love to screen write and do more movies. Dub was in Set It Off and The Negotiator as well as many other flicks. He also states, I also have an artist named Dr. Stank whos signed to MCA and a DVD coming out titled All That glitters Aint Gold. I also got the web site www.dubcee.com.
Homie is definitely grindin. So how did this deal with Def Jam come about? Dub Says, In 1998 when Cheddar came out Lyor [Cohen] let me know he was watchin me. Ive known him for a long time and we talked about me coming to the label but when Universal bought Polygram I got snatched up. Eventually I was free and then it happened. I was also workin on my peace of mind at that time as well as now. Im tryin to be a conscious person. I got a song on the new album called Something To Die for and its about someone who gets caught up in making the money. Im just growin as a person and when its all over I want people to remember that I was an innovative, hardworking trendsetter. A perfect example of being focused.
After trying times in this industry and being on world tours like The Up In Smoke tour with accomplished acts such as Dr. Dre, Snoop Dogg, Eminem and Ice Cube its WCs time to be recognized by the masses. Its about time cats like Lyor recognized the extent of Dubs dedication and talent. Now all Hip-Hop heads better stand up and show some love too. Not just the street cats but everyone. Dub says, A lot people figure when they see me that Im all about C-walking and being a gangsta rapper out there, and hes crazy, but when they get a chance to listen to my music they can see that Im a lot deeper than that. Theres a lot more to me than that.
The project Ghetto Heisman features guest appearances from some of todays finest Hip-Hop acts. The first single and video The Streets is already in heavy rotation. Dub Cee blazes the track with Snoop Dogg and Nate Dogg and the remix features Xzibit. The video is a Parody of the Olympics in the form of The Ghetto Olympics. It even showcases a Kool-Aid competition. Its a must see. Other guests include Mr. Kane, NWA founding member MC Ren, and an introduction to WCs arsenal of new artists which include DR. Stank, Coop Dauville and Lady T who shine on the track Bang Loose. West side is definitely in the hose.